Keystone XL Company Sends Out Dumbest Tweet Ever, The Internet Responds Perfectly (TWEETS)
Many major companies have taken to social media to try to promote their brand. Dirty energy companies that have used platforms like Twitter, to engage in what is referred to as “green washing” to try and make their companies look like they are an environmentally responsible company.
TransCanada, is the company that is trying to build the Keystone XL pipeline. They also just managed to Tweet out one of the most pathetic attempts at green washing in Twitter history. Fortunately, people noticed the tweet and responded in hilarious ways.
TransCanada tweeted out this image, saying, “We help protect the environment by burying pipelines below riverbeds, brooks and streams.”
Probably after recovering from concussion-grade face palms, environmentalists responded to the tweet.
Nope, just really bad at propaganda.
@TransCanada were you dropped on your head as a child?
— ಠ_ಠ (@scrogbubbles) May 25, 2015
The Onion seriously needs to make this a headline.
— Jane Fleming Kleeb (@janekleeb) May 25, 2015
Lethal amounts of meth. That’s what you need to smoke in order to send a tweet this dumb out.
— Rising Tide NA (@RisingTideNA) May 25, 2015
This guy should write campaign ads for the GOP.
.@TransCanada We protect the environment by taking tar sands and storing it as carbon dioxide in the atmosphere, where it's invisible!
— Duncan Meisel (@duncanwrites) May 25, 2015
Move along folks, nothing to see here.
@TransCanada That's just like how I clean my house by sweeping all the dirt under the carpet.
— James McLaren (@JamesHMcLaren) May 25, 2015
An apt metaphor.
@TransCanada you must be raging sociopaths to tweet something like this. Do you protect your house by setting it on fire?
— Mike Caldwell (@micald32) May 25, 2015
Corporations that insist on polluting the planet can spend millions of dollars trying to make their companies look green. However, it doesn’t matter how many Twitter followers you can buy when the message you are trying to put out is obviously ridiculous. Luckily, unlike television or radio advertising, people can immediately respond to egregious claims on social media. Not only does that help leverage the playing field when it comes to keeping corporations accountable with their claims of being environmentally responsible, it also shows that spending money on a misinformation campaign is a waste of money. Who knows, maybe in the long run it would just be cheaper to actually be an environmentally responsible company, rather than pretend to be one.
Featured Image Credit: Screenshots via Twitter